The Cycle Chic Manifesto

The Cycle Chic Manifesto

  • I choose to cycle chic and, at every opportunity, I will choose Style over Speed.
  • I embrace my responsibility to contribute visually to a more aesthetically pleasing urban landscape.
  • I am aware that my mere presence in said urban landscape will inspire others without me being labelled as a ‘bicycle activist’.
  • I will ride with grace, elegance and dignity.
  • I will choose a bicycle that reflects my personality and style.
  • I will, however, regard my bicycle as transport and as a mere supplement to my own personal style. Allowing my bike to upstage me is unacceptable.
  • I will endeavor to ensure that the total value of my clothes always exceeds that of my bicycle.
  • I will accessorize in accordance with the standards of a bicycle culture and acquire, where possible, a chain guard, kickstand, skirt guard, fenders, bell and basket.
  • I will respect the traffic laws.
  • I will refrain from wearing and owning any form of ‘cycle wear’.